Approach: Following a comprehensive consultation with my client, he expressed his desire for a complete restaurant logo redesign, incorporating a chicken within it. However, it was evident that he sought a logo that conveyed the essence of a high-end restaurant rather than the typical fast food ambiance. With this vision in mind, I got to work right away!

I needed to understand his company completely so that I could craft the perfect logo for his business. Colour was the biggest challenge, but we ended up choosing a beautiful earth tone / wooden colour tone which looks fascinating.

The final result was exactly what the client was envisioning, a logo that would convey a high-end dinning establishment and that would “stick” to his customers’ memory.

Endorsement:
”Now THAT is a high-end logo! Well done Victor!”

-Wil

Client: Old Mexico Traditional Cuisine

About: Formerly known as Old Mexico Taco Buffet, Old Mexico Traditional Cuisine is a seasonally operating, exclusively authentic Mexican restaurant, dedicated to offering high-end cuisine since 2013.

Task: Logo Redesign

Brief: “My current restaurant’s logo does not match the quality of food that we serve. It does not look classy, it cannot be seen properly from afar, and people get confused as to what it is. I need you to please redesign my logo and use some cool shades of brown, I would also love if you could implement something like a chicken or a bull or some animal like that, thank you!.”